Helping people take life-saving tests
We worked with Bowel Cancer UK to help more people take the NHS bowel screening test with confidence. This animation shares the facts about bowel cancer and its symptoms in a friendly, reassuring way. Inclusive illustration, bold typography, and warm brand colours strike the right balance between sensitivity and optimism. Each scene turns data into reassurance, showing how clear communication and the right tone can make delicate health topics easier to talk about.